Venue
The Westin Tokyo
B2F Galaxy Ballroom
1 Chome-4-1 Mita, Meguro City, Tokyo 153-8580
ADOPTION 2024 TOKYO
July 9th, Tue (1day Only)
PROGRAMS
Opening Session
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![](https://adoption.events/wp-content/uploads/2024/06/Group-212.jpg)
TIme | Topic | Speaker | |||
---|---|---|---|---|---|
09:30-09:35 | 5 | Opening Remarks |
WebX Makoto Aoki Founder and CEO of WebX |
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09:35-09:45 | 10 | Web3, Opening a New Paradigm of User and Community-Centric Ecosystem Business |
Xangle James Kim Co-Founder, Co-CEO |
Session 1. The Latest Trends in Web3
![](https://adoption.events/wp-content/uploads/2024/06/Group-229.jpg)
Eisuke Endo has served as a Board Member from the launch of NTT Digital from 2022 to present. He has also served as CISO and Managing Director of service development and security management. Previously, he led developing, maintaining, and planning of 3G, LTE and 5G infrastructure development as a network engineer at NTT DOCOMO, Japan’s largest telecommunications company. In the 5G network development project, he achieved multiple technical advancements including development of core network APIs and MEC enablement.
![](https://adoption.events/wp-content/uploads/2024/06/Group-203.jpg)
University of Pennsylvania, Wharton School of Business
NEXPACE
Head of BD/Partnerships (2022~present)
Nexon Korea
Global Business Division, BD Manager (2015~ 2019)
Corporate Strategy and Business Development, Corpdev Manager (2019~2021)
Intelligence Labs Strategy Development, Team Lead (2021~2022)
![](https://adoption.events/wp-content/uploads/2024/06/Group-216.jpg)
► 11/1986 Born in Seoul
► 05/2011 Univ. of Illinois at Urbana Champaign graduated from the Department of Economics
► 08/2011 Joined the trading division of Samsung C&T
► 09/2016 Joined Deutsch Motors
► 03/2021 Appointed Director, Strategic Planning Headquarters, Deutsch Motors
► 11/2021 Current) President, CEO, Deutsch Motors
► 05/2011 Univ. of Illinois at Urbana Champaign graduated from the Department of Economics
► 08/2011 Joined the trading division of Samsung C&T
► 09/2016 Joined Deutsch Motors
► 03/2021 Appointed Director, Strategic Planning Headquarters, Deutsch Motors
► 11/2021 Current) President, CEO, Deutsch Motors
![](https://adoption.events/wp-content/uploads/2024/06/Group-202.jpg)
He leads the e-commerce business at Rakuten Corporation and Yahoo Corporation, and is engaged in the start of the advertising media business at Glee Corporation.
After that, he served as the head of innovation at KDDI Corporation, and as a new business, he is in charge of the group head of the consumer business area.
engaged in the establishment of a business.
After that, he served as the head of innovation at KDDI Corporation, and as a new business, he is in charge of the group head of the consumer business area.
engaged in the establishment of a business.
![](https://adoption.events/wp-content/uploads/2024/06/Group-223.jpg)
Daniel is part of Digital Assets for Global Markets at Citigroup. He is responsible for Digital Assets/Blockchain strategy and its execution for their Global Markets business (FY23 Revenue: $18.8Bn), with a focus on portfolio companies and partnerships and supports product initiatives and capabilities development for Cryptocurrencies, Tokenization, Digital Currencies, and Enterprise Blockchain for the business.
![](https://adoption.events/wp-content/uploads/2024/06/Group-205.jpg)
Mr. Keisuke Hata is an expert in middleware and consumer game development, as well smartphone game development and platform negotiations. Last year in 2021 he produced Square Enix’s first NFT content, the very successful mobile digital sticker “Shi-San-Sei Million Arthur,” as head of Blockchain Entertainment Business Division.
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Worked as a marketing director for an apparel company. Joined Konami Digital Entertainment in 2012.
Implemented measures such as customer acquisition through full-funnel marketing and fan engagement, and became the general manager of marketing and promotion in 2021.
Alongside the position as the marketing and promotion manager, was drawn to the high potential of blockchain technology, and established a development preparation office within the company in 2019 to utilize it for business purposes.
Currently, as the general manager of the web3 division, engages in the development of all possibilities and challenges in the web3 domain.
Implemented measures such as customer acquisition through full-funnel marketing and fan engagement, and became the general manager of marketing and promotion in 2021.
Alongside the position as the marketing and promotion manager, was drawn to the high potential of blockchain technology, and established a development preparation office within the company in 2019 to utilize it for business purposes.
Currently, as the general manager of the web3 division, engages in the development of all possibilities and challenges in the web3 domain.
![](https://adoption.events/wp-content/uploads/2024/06/Group-206.jpg)
Sean started his career in Netmarble as a game business PM, analyzing and supporting various game launches.
He then moved to MARBLEX, a blockchain subsidiary of Netmarble, as one of the founding members, and is utilizing his experience from the Web2 gaming industry to increase synergy between games and blockchain
He then moved to MARBLEX, a blockchain subsidiary of Netmarble, as one of the founding members, and is utilizing his experience from the Web2 gaming industry to increase synergy between games and blockchain
TIme | Topic | Speaker | |||
---|---|---|---|---|---|
Session 1. The Latest Trends in Web3 | |||||
09:45-10:00 | 15 | Open Up New Opportunities with Safe and Secure Wallet as a Service |
NTT Digital Eisuke Endo Board Member |
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10:00-10:20 | 20 | MapleStory Universe - The Genesis, An Ecosystem for Community |
NEXPACE Angela Son Head of BD/Partnerships |
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10:20-10:40 | 15 |
New Challenges and Opportunities in the Used Car Industry Through Web3 - Used Car History Ecosystem |
DEUTSCH AUTOMOBILE GROUP Hawk Kwon CEO |
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10:40-11:00 | 20 | The New Era of Customer Loyalty: Web3 Opens New Paths |
Loyalty Marketing Masanori Yako Senior Executive Officer |
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11:00-11:20 | 20 | Institutional Digital Asset Adoption: Spotlight on Asia |
Citi Daniel Mitchell Digital Asset Strategy Lead |
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11:20-11:50 | 30 |
[Panel Session] Blockchain Gaming Industry Outlook by Top Web3 Game Companies |
SQUARE ENIX Keisuke Hata Director |
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KONAMI Digital Entertainment Kanetomo Ken General Manager |
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MARBLEX Sean Hwang Global BD Lead |
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11:50-13:05 | 75 | Lunch |
Session 2. Navigating the Web3 Revolution with a Sustainable Ecosystem
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CEO of Binary Korea
CEO of ARQUES (NXC subsidiary)
Nexon Intelligence Labs Development Director
Microsoft Software Engineer
CEO of ARQUES (NXC subsidiary)
Nexon Intelligence Labs Development Director
Microsoft Software Engineer
![](https://adoption.events/wp-content/uploads/2024/06/Group-214.jpg)
I am a very passionate about every project I take on. I experienced global success as well as some heartbreaking defeat. I bring over 20+ years of international C-Level management and C-Level consulting experience and am passionate about building and developing brands, online and offline. I have a very deep technical understanding and a hands-on approach. I am affectionate about building and developing teams, markets and individuals. I have a deep passion for value creation in a variety of industries and supporting / leading change, combined with a healthy hunger for new things to learn and to adapt my experience & skills. For over 15 years, I have continuously been working with global brands and continue working with and for them in developing their brand, both on- an offline, focused on international expansion, customer lifetime value and brand expansion. Deep passion for customer-centric brand communication.
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After working in the Film Coordination Department and Corporate Planning Department, he currently works in the development team producing distributed series dramas and character content.
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Founder of SAKAZUKI web3 project.
Founder / President of web3 startup
“Good Measure” in Suntory group.
Father of Highball and Highballmug.
Founder / President of web3 startup
“Good Measure” in Suntory group.
Father of Highball and Highballmug.
![](https://adoption.events/wp-content/uploads/2024/06/Group-238.jpg)
Terry Tomonaga is an entrepreneur and educator known for bridging various cultures and advancing education. He is at the forefront of Japan's entry into the global web3 sector through his ventures, 8ships and Rising3x. In addition, he serves as a co-founder of the Sakazuki web3 initiative, a project under the Suntory Group
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'22~, Lab. Director, Web3 Business Development Lab. at LG U+
'21, Lab. Director, Future Service at LG U+
'20, Unit Director, Mobile Media Service Unit at LG U+
'19, Unit Director, AR Service Unit at LG U+
'21, Lab. Director, Future Service at LG U+
'20, Unit Director, Mobile Media Service Unit at LG U+
'19, Unit Director, AR Service Unit at LG U+
![](https://adoption.events/wp-content/uploads/2024/06/Group-198.jpg)
Prev. Xangle, Head of product & Research Team Lead
Prev. Samsung Securities, Equity Analyst
Prev. Samsung Securities, Equity Analyst
Time | Topic | Speaker | |||
---|---|---|---|---|---|
Session 2. Navigating the Web3 Revolution with a Sustainable Ecosystem | |||||
13:05-13:25 | 20 | The Value of Decentralization for Fans in the Entertainment Industry |
HYBE BINARY Sungmin Kim CEO |
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13:25-13:45 | 20 | From Exclusivity to Inclusivity: How Web3 is Redefining the Luxury Experience |
LVMH Sascha Rowold Interim-CMO / CDO |
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13:45-14:00 | 15 | Web3 Utilization of Character Content in "Mofu Mofu Music Caravan" |
TOHO Takuya Kayaki Producer |
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14:00-14:15 | 15 |
Crafting Unforgettable Experiences: Leveraging Web3 to Create Value Beyond Money in the Modern Market |
Suntory Holdings
Atsushi Takeuchi Senior Director
8ships
Terry Tomonaga Founder |
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14:15-14:35 | 20 | Web3&Telco: NFT Communityship to Foster User Engagement & Loyalty |
LG U+ Mingu Kim Lab Director |
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14:35-14:55 | 20 | Implications of the South Korean Web3 Industry for Japanese Companies |
Xangle KP Jang CSO |
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14:55-15:10 | 15 | Break |
Session 3. Building a Wholesome Web3 Ecosystem
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Jono Cowling is a Business Development Director focused on Asia Pacific for Circle. His responsibilities include supporting organizations across Asia in implementing Web3 infrastructure and wallet solutions across a wide range of use cases, and facilitating access to Circle's trusted and highly liquid digital dollar USDC – for businesses across the region. Jono was previously involved in empowering global companies with cutting-edge digital asset management tools and trusted custody solutions. He has held various business development roles at FEG and Google in Taiwan, and finance roles in South Africa.
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Alex is a Principal on the Client Solutions team at Circle, owning all technical and solution aspects of client engagements. He helps to empower USDC use cases and enables clients to build with Circle's Web3 Services. Before joining Circle's Client Solutions team, Alex had a varied professional background that includes successful stints in Product, Sales, Marketing, and Customer Success functions. Fun fact – he even worked as a Broadcast Journalist in Radio, accompanying commuters during their morning rush hour! Alex was born and raised in Taipei, attended Northeastern University in Boston, and now lives in sunny Singapore.
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Department Lead, Hedera Hashgraph Council Member
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Christie has over a decade of experience in the tech venture space, having worked as a business developer, investor, and entrepreneur. She joined Aptos Labs to expand Aptos’ business in Korea and Asia, leveraging her expertise from previous roles at startups like DSRV(web3) and Sentbe(fintech), and Irongrey— a Korean family office who invested into Aptos’ seed fundraising.
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Tommy has 10+ years experience in Digital & Marketing in leadership roles for companies such as DXC Technology, OpenCities & Fujitsu.
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Joseph Lee is CEO, co-founder of Supervillain Labs, a pioneering web3 gaming studio. He manages all business aspects of this pioneering Web3 venture, utilizing his past leadership experience in prominent gaming companies to guide strategic partnerships and stimulate business growth. His comprehensive knowledge of the gaming industry, combined with his acute business insight, is instrumental in propelling Supervillain Labs to the forefront of Web3 gaming. 10+ years in gaming Prev. - Business Director, METAPIXEL - Chief of Staff, Devsisters Corp - Game publishing lead, LINE Games
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Head of strategy formulation and contents creation of PlayMining, leading vario us projects merging Games and Web3 to solve social issues. After serving as a T V producer at TV Tokyo for 15 years, founded PlayMining (Digital Entertainment Asset). Graduated from the Faculty of Law at the University of Tokyo
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Researched AI at the University of Tokyo and Keio since 2010. Developed several new businesses at Rakuten. Supported many startups and new businesses of large companies as CTO at TECHFUND. Engaged in blockchain projects in earnest since 2017 and released Blockchain as a Service in 2018. Founded Famitra, an AgeTech company, and raised a total of 15M USD at that time as CTO/CSO. After Chief Growth Officer at Eggforward, he founded WAVEE and became its President and CEO.
![](https://adoption.events/wp-content/uploads/2024/06/Group-199.jpg)
2011 Joined All Nippon Airways Co., Ltd
Engaged in project management related to aircraft maintenance.
Joined ANA AVATAR PROJECT in 2018 as a concurrent member and experienced new business launch.
In 2022, he was selected as a finalist in the internal new business program, and will be released as ANA NFT Project Leader in 2023. Also involved in the internal new business program management secretariat.
Engaged in project management related to aircraft maintenance.
Joined ANA AVATAR PROJECT in 2018 as a concurrent member and experienced new business launch.
In 2022, he was selected as a finalist in the internal new business program, and will be released as ANA NFT Project Leader in 2023. Also involved in the internal new business program management secretariat.
Selected for Silicon Valley Program Sido Next innovator 2021 sponsored by METI/JETRO.
Selected for J-StarX 2023 Israel course sponsored by METI.
![](https://adoption.events/wp-content/uploads/2024/06/Group-197.jpg)
After working as the head of Yomiuri Advertising's Shanghai and Taiwan offices, and as a director of XR company, he joined KEY3. He has experience in launching AI-based video generation tool and virtual event platform in the VR space.
![](https://adoption.events/wp-content/uploads/2024/06/Group-196.jpg)
CEO of SBINFT, Inc.
Experienced producer of games and web platform services.
Released Japan's first NFT marketplace in 2021.
In the same year, he joined the SBI Group and developed the NFT platform business.
![](https://adoption.events/wp-content/uploads/2024/06/Group-219.jpg)
Kim Dong-kyu, CEO, founded CALIVERSE after his time at NCsoft in Korea and an executive role at SEGA in Japan. Through M&A with Lotte Innovate, he is developing the next-generation metaverse as part of Lotte Group. The CALIVERSE platform integrates hyper-realistic graphics and live-action elements, providing shopping, entertainment, and user-generated content services across diverse devices including PC, HMD, and 3D TVs.
![](https://adoption.events/wp-content/uploads/2024/06/Group-200.jpg)
Veteran technology entrepreneur/investor Yat Siu is the co-founder and executive chairman of Animoca Brands, a global leader in blockchain and gaming with the goal to provide property rights for virtual assets. Yat began his career at Atari Germany, then established Hong Kong Cybercity/Freenation, the first free web page and email provider in Asia. In 1998 he set up Outblaze, an award-winning pioneer of multilingual white label web services. After selling one of its business units to IBM, he pivoted Outblaze to incubate digital entertainment projects. One of those projects is Animoca Brands. Yat has numerous accolades, including Global Leader of Tomorrow at the World Economic Forum, Young Entrepreneur of the Year at the DHL/SCMP Awards, and recognition as one of Cointelegraph's top 100 notable people in blockchain. A classically trained musician, Yat is a member of the advisory board of BAFTA (British Academy of Film and Television Arts) and a director of the Asian Youth Orchestra.
Time | Topic | Speaker | |||
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Session 3. Building a Wholesome Web3 Ecosystem | |||||
15:10-15:30 | 20 |
Utilization of Stablecoins by Web2 Companies |
Circle Jono Cowling Business Development Director |
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Circle Alex Lewis Principal Solutions Engineer |
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15:30-15:50 | 20 | LGE – Journey to Web3 |
LG ElectronicsSamuel Park Department Lead |
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15:50-16:15 | 25 |
The Future of Loyalty & Fan Engagement on Web3 - Opportunities and Challenges |
Aptos Labs Christie Lee Head of APAC Partnerships |
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Mereo Tommy So Co-Founder |
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16:15-16:30 | 15 | Game 3.0: Supervillain Labs’ Web3 Journey Bridging Gaming and Community |
Supervillain Labs Joseph Lee CEO, Co-Founder |
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16:30-16:45 | 15 | Case Study of DePIN Project Using Games |
PlayMining Kozo Yamada Co-Founder, CEO |
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16:45-17:00 | 15 |
A New Use Case for DAO-Like Service Growth: Application of Credit NFT to the HR Industry |
WAVEE | Egg FORWARD Yuta Hayakawa CEO | Chief Growth Officer |
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17:00-17:30 | 30 | Essential Infrastructures for NFT Market |
All Nippon Airways
Yu Takano ANA NFT Project Leader
Hakuhodo Key3
Toshinori Shigematsu CEO
SBINFT
Jangdeok Ko CEO
CALIVERSE
Dongkyu Kim CEO |
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17:30-17:45 | 15 | Investment Philosophy and Direction for the Web3 Industry |
Animoca Brands Yat Siu Co-Founder, Executive Chairman |